Mobile Web vs Mobile Apps: Where Should You Invest

Mobile Web vs Mobile Apps In the midst of the raging debate between superiority and effectiveness of mobile web and mobile apps, it may sometimes be challenging for organizations to be able to decide on what’s best. This is certainly one of the most tricky, as businesses will have to decide if they would like […]

5 Incredibly Useful Email Marketing Tips for Small Businesses

Useful Email Marketing Tips As a small business owner, you understand how important it is to get your brand to stick out in your customers’ minds. Now, businesses throughout all the industries are starting to understand the importance of developing an email list. According to a study, 80% of consumers prefer to receive permission-based marketing […]

The Rise in Social E-commerce

Social E-commerce Over the past decade, the use of social media has grown dramatically. Originally, the sites were primarily used for individuals to communicate with each other and share content with other people in their network and not for e-commerce. Today, these platforms could be described as a gateway to e-commerce. With the help of […]

Why is social media important and how to increase social media traffic?

Social media is the next important thing in your internet marketing. It’s a next big thing with a temporary yet powerful fad. Social media is also known as a buzzword word and the social media traffic can give a quick boost to your online business. On Social media, things appear quickly and then disappear, but […]

What are the trends of success for Content Marketing in 2018?

As content is the king, so does every marketer and companies keep working to improve their content marketing. The trend of success for content marketing in 2018 is all about engaging your customers. According to Content Marketing Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content […]