Social media is something which is used by every one of us around the globe and around the clock. It has been reported that the average number of hours that a social media user spends using social media channels daily is 04 hrs. and 17 sec. It means we spend about 30hrs per week using […]
Online Marketing for Startups Starting up your own business is as if throwing out a bottle in the ocean carrying your most precious possession and hoping that it will float its way back to you one day and bringing along better chances. It’s a risk, if I may say. But if the heed is clear […]
Businesses have always been using email to communicate with their buyers, vendors or service providers. Similarly, to communicate with the prospective buyers during their buyer’s journey in inbound marketing funnel, Email marketing is the safe, quick and most personalized way. Email marketing allows to send many details, ideas, offers, after sales communication, etc. directly in […]
The buyer persona is an important and detailed document which can play a vital role in the marketing team and in business success. This document is designed to understand the problems of your buyer. Further to the needs of your buyer it also addresses the other interests and activities of your buyer on the internet. […]
SEO (search engine optimization) and Inbound marketing are seeming like two names of one thing. But this is not like that. The scope and outcome of both, SEO or Inbound Marketing, are entirely different from each other. As both have a different approach towards some specific goals, the importance of each methodology has its pros […]
Since the day social media become part of everyone’s digital presence, the role and reach of the people, influencers, who have earned a good repute in their discipline become global. Social media created an opportunity for the organizations, SMEs and big organizations, to implement influencer marketing throughout the marketing funnel. Further to social media, guest […]
SEO “search engine optimization” is the process to make a piece of content ready to be reached to the targeted traffic through a search engine from “free”, “organic”, “editorial” or “natural” search results. Throughout the process of Search Engine Optimization, the goal is only to be notified by the search engines; Google, Yahoo and Bing. […]
B2B Marketing Having a clear strategy is the solution to enhancing the efficiency of your B2B marketing efforts. Developing a victorious B2B marketing strategy isn’t as simple as you might think. There are a lot of businesses that are doing things incorrectly. In our article, we asked marketers to assess the strategies which would offer […]
Instagram, a mobile, desktop and internet-based photo and video sharing application were launched on October 6, 2010. The Instagram community has been grown to 800 million, with 500 million daily users. This is not enough and we will go deep down the bottom to find why Instagram marketing is important for your business. On an […]
Social Media Marketing Social media is a basic marketing tactic for almost every company, which helps brands create awareness, share and interact with customers and prospects, and create important points of contact in the changing journey of the customer. The common question a few years ago, “why organization should use social networks?” Is now replaced […]
