Manual Link Building: What is it & Why You Need it

There are many different ways to build links: some of them will work and some won’t. This is because Google and other search engines keep their algorithms updated and use that information to determine which websites should rank higher in the results for a particular keyword. With manual link building, you can choose how it’s […]

Nofollow, Sponsored and UGC links | Does it affect SEO rankings in 2021?

Nofollow links have been a dominant feature of the web for over 14 years, with no competition. It was recently that Google announced two more outbound link attributes; namely, user-generated content (UGC) links and sponsored links. The Nofollow, sponsored and UGC links have changed the dynamics of how the web used to create backlinks previously. […]

White Hat SEO VS Black Hat SEO – Everything You Need to Know

Many people these days are looking towards content marketing as a way to expand their business or simply supplement it. Either way, marketers and professionals want high-quality keywords which will lead them to the best results for their site. Not too long ago, Black Hat SEO (Search Engine Optimization) was considered to be the most […]

What Are Outbound Link Attributes?

Have you ever clicked on those highlighted words in articles? On click, these links take you to another page of either the same or another website? If you don’t know, remember their name, “links”. From the reader’s perspective, these links are used to provide more value on the subject. From a search engine perspective, these […]

Private Blog Networks (PBN): The Risks for Link Building

When it comes to your website’s SEO and marketing efforts, it’s always crucial you consider the different options available to you. To this end, you should always consider carefully the different components of effective SEO efforts – and link building can be a real challenge in this regard. Indeed, link building is often an effective […]