Yahoo Search appears to be gearing up for a comeback in the near future. Over the past few weeks, Yahoo has been dropping hints about its return and has even started recruiting a Principal Product Manager for the Yahoo Search platform to spearhead these efforts. Yahoo’s hints about its return to search The job posting […]
Hreflang attributes are an HTML attributes used to indicate the language and regional targeting of a webpage. They are commonly used on multi-language websites to provide search engines with information about the intended audience for each version of the page. In this guide, you will learn the essential key points of Hreflang attributes and a […]
Buzz marketing is a branch of marketing that is considered one of the most effective online promotion tools. We use it to make a given product/service/brand loud. “It doesn’t matter what they say, it’s important that they say it” – this motto partly reflects the nature of word-of-mouth marketing; it is also called rumor marketing […]
Twitter explodes every year with the question, “Is SEO dead? ” Today, however, we will take a break from our regular programming of hand-wringing regarding search engine optimization. We want to declare in the immortal words of Mark Twain: “The death of SEO has been greatly exaggerated.” Companies spent 65.26 million dollars in 2016 on […]
SEO does not refer to a “seasoned equity offer.” SEO stands for Search Engine Optimization. It optimizes your website and content for search engines, especially Google. While many steps are involved in financial services marketing, you cannot overlook SEO. Google will recognize you as a trustworthy and reliable website if you use the right methods. […]
When big shocks like the current war in Ukraine and the fuel shortage in Europe happen, they hit not only the global economy: they will also reflect in each individual country, whether the relationship is evident or not. Add the post-pandemic struggles to that, and you’ll start to see the current picture: it’s not exactly […]
The Google E-E-A-T principle is not a new method but has been defining website quality standards since 2018 (well, it started as E-A-T, and developed lately into E-E-A-T). The acronym E-E-A-T stands for the four evaluation factors: Expertise, Experience, Authority, and Trustworthiness. These four factors are manifested in Google’s so-called Search Quality Evaluator Guidelines and […]
If you want good traffic from search engines, Search Engine Optimization (SEO) is something you cannot ignore. Also, if you want to make money online, it is best that you learn SEO and then practice it. Because traffic is essential to earning money. To simplify the process, we’ve compiled 19 of the most useful resources […]
PR and Marketing trends are constantly changing due to technological and business changes. This impacts how companies target and convert customers. Therefore, marketers need to keep up with the latest novelties if they wish to remain competitive. 2022 is ended, and it is time to start looking ahead to 2023’s B2B marketing trends. Our guide […]
Who in marketing wouldn’t want their content to viral spread like wildfire? The good news is: social media is great for viral marketing. The catch: there’s no blueprint for a content hit. However, some tips can help you create viral content. Here, we’ll introduce you to the most important ones. What is viral content? “Viral […]
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