SEO is essential in the business industry during this digital age. It has the power to attract more audience into one’s company and to provide a specific path for business growth. This approach is much different from the old conventional ways of advertising and promotion. If you choose to invest in Search Engine Optimization or […]
Duplicate content is a common issue in SEO and content marketing. Although it is rarely malicious in intent, it can still get you penalized by Google. And even if you manage to slip an actual punishment, there are still many ways duplicate content can hurt your rankings. But what exactly counts as duplicate content? How […]
Social media is not about brands. Its initial creation was for people sharing their lives with someone they know based on similar interests. It also aimed to connect family and friends with ease and convenience. Even so, social media has evolved to become a perfect way for customers and marketers to communicate. However, as a […]
To everyone’s surprise, TikTok became extremely popular among users all over the world. The application that was previously considered as the platform for teenagers attracts more and more large brands today. The audience of this app becomes more mature, so businesses see the marketing potential in TikTok. And what about TikTok-like app? But what factors […]
Backlinks are one of the most crucial key ranking aspects of a website or a blog. Although backlink takes some time before it starts ranking on Google SERP, this is the very thing that will attract your target audience over to your website/blog. However, because Google tends to shroud their algorithms in secrecy, various businesses […]
We have only four months left in a new year. If you’re looking for predictions of content marketing for 2021, you’re right on track because this means you’re getting yourself prepared! It is true when they say that content is the KING of the Internet. Through content, you communicate with your audience, create brand awareness, […]
